SAYING SAYONARA TO THE OLD GUARD
Glenfiddich, the scotch of all scotches, faced a dilemma. Their loyalist fanbase expected tradition, while their skeptics dismissed them as stuck in the past. Enter Glenfiddich 14, a bold new expression with the heart of American bourbon and the soul of single malt Scotch, designed to welcome bourbon drinkers into the world of whisky. Our mission: challenge everyone’s preconceptions and introduce a modern whisky that rewrites the rules entirely.
Role: CD Director: JEAN
A brighter, more accessible scotch on Social.
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